Social Media

Facebook Places Evolving, Almost Ready for Large Marketers

October 29, 2010

Since the launch of Facebook Places in August of this year, there has been a ton of anticipation about when we could really start using the incredible reach of the Facebook platform for geolocation marketing.

“Popularity is the easiest thing in the world to gain and it is the hardest thing to hold” – Will Rogers

October 28, 2010

In our business, there are constantly bright, shiny new toys to ogle and exploit, but few know the ecstasy of a meteoric rise to stardom and the agony of a fall from grace as well as Myspace.

Localization Means More than Just Check-Ins

The hottest trend in digital marketing just got a lot more interesting, this time due to a new feature from an established direct marketing channel. Google is rolling out its new Place Search today (Thursday, 10/28), which will give users more instant search information for local businesses, to drive consumers into stores and restaurants.

Closing In On Social Search Integration

October 19, 2010

The announcement of Bing Social, a partnership between Microsoft and Facebook, wasn’t as groundbreaking once you actually visited the site and saw what was there.

Twitter Ads Provide Unique Angles

October 14, 2010

As we have all been testing promoted tweets and promoted trends with Twitter’s young ad platform, the possibilities may be even more creative.

Tumblr rolls into your brand’s Social Media marketing mix

October 13, 2010

Combining the versatility of blogs with the simplicity of Twitter, Tumblr has been steadily gaining popularity over the past year among brands. Monthly page views for the 3 1/2 year-old Tumblr network have doubled to 2 billion in just the past 6 months.

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